“Why Michael Lewis’ IEX, Featured in ‘Flash Boys’, Launched Dispatch – A Revolutionary Web3 Marketing Platform”
Dispatch Offers Full-Stack Marketing Solution for Web3
New York-based company Dispatch is offering a full-stack marketing, messaging, and ad tech tool specifically tailored for Web3. The company, which was incubated by IEX, is building out a way to simplify Web2 businesses transitioning to the new world of Web3, while offering a new way to engage with customers.
According to Dispatch head of product Sean Spector, marketing in Web3 is going to look a whole lot different than just launching a newsletter. “There are a lot of brands and companies exploring Web3 and how they can use technologies that are available on top of the blockchain, and our goal is to make it easy for those companies to transition from Web2 to Web3,” Spector said in an interview with Decrypt at this year’s NFT Paris event.
Dispatch’s solution is designed to help businesses navigate the complexities of Web3, which includes blockchain technology, decentralized finance, and non-fungible tokens (NFTs). The company’s platform offers a range of tools, including messaging, analytics, and ad targeting, to help businesses engage with customers in the Web3 ecosystem.
The company’s focus on Web3 is timely, as more and more businesses are exploring the potential of blockchain technology and NFTs. With the rise of decentralized finance and the growing interest in digital assets, Web3 is poised to become a major force in the world of marketing and advertising.
Dispatch’s solution is designed to help businesses stay ahead of the curve and take advantage of the opportunities presented by Web3. With its full-stack marketing platform, the company is well-positioned to help businesses navigate the complexities of this new ecosystem and engage with customers in new and innovative ways.