Art Blocks and CoinDesk Launch Microcosms to Boost In-Person Events with NFTs
The crypto industry has just received news of a new product called Microcosms, which aims to revolutionize the live events sector using Non-Fungible Tokens (NFTs). Developed by the blockchain-based art platform Art Blocks and the New York-based cryptocurrency news site CoinDesk, Microcosms is set to change the way people attend and experience live events.
According to industry experts, the live events sector has seen significant growth in recent years, and by 2028, it is expected to generate $1.55 trillion in sales. All major event categories, from sports and music to conferences and business events, are expected to rise.
With the launch of Microcosms, Art Blocks and CoinDesk hope to tap into this growing market by offering a new way for event organizers to engage with their audiences. By using NFTs, organizers can create unique digital assets that can be used to enhance the overall experience of attending an event.
For example, an NFT could be used to grant access to exclusive areas of a venue, or to provide special perks such as free merchandise or VIP treatment. NFTs could also be used to create a sense of community among attendees, by allowing them to connect with each other and share their experiences in real-time.
The launch of Microcosms comes at a time when the live events sector is facing significant challenges due to the ongoing COVID-19 pandemic. With many events being cancelled or postponed, organizers are looking for new ways to engage with their audiences and keep their businesses afloat.
By offering a new way to enhance the live events experience, Art Blocks and CoinDesk hope to help event organizers adapt to the changing landscape and continue to thrive in the years to come. With the potential to revolutionize the way people attend and experience live events, Microcosms is set to be a game-changer for the industry.
