Doodles, a next-generation entertainment company, has teamed up with McDonald’s to launch the McCafé holiday cups campaign, “Good Mornin’.” This collaboration brings together McDonald’s coffee experience and Doodles’ animated content, creating an immersive collection of limited-edition McCafé holiday cup designs.
Starting November 18, customers can purchase McCafé beverages at participating McDonald’s locations across the US, with each cup featuring custom artwork from Doodles. By scanning their purchase through the McDonald’s app, customers unlock a digital “pack ripping” experience with exclusive Doodles x McDonald’s items, such as character accessories, digital wearables, and special access to Doodles’ animated content.
The “Good Mornin'” campaign also offers fans additional ways to celebrate, including:
1. Surprise Digital Collectibles: Customers who purchase any hot McCafé beverage through the McDonald’s app can unlock exclusive McDonald’s x Doodles digital wearables for avatar customization in the Doodles Stoodio, including limited-edition holiday accessories and character outfits.
2. Pack Ripping Experience: Each hot McCafé beverage purchase via the McDonald’s app provides fans with a unique code to redeem in the Doodles Stoodio, unlocking digital packs containing unique collectibles. 3. Exclusive Merch Drop: A limited-edition collection of co-branded apparel and accessories, featuring collaborative designs that blend McDonald’s beloved characters with Doodles’ signature artistic style.
4. Holiday Soundtrack: “Good Mornin'” by Marley Bleu, produced by Pharrell Williams, is inspired by internet culture and viral “GM” memes, with the official music video set to release in early December. For more information and to stay updated on the upcoming Doodles x McDonald’s holiday pack drop, visit mcdonalds.doodles.app.
